• In a day, limit the no. of mails to 4 or 5, no more than that.
• Search for the sites in search engines, place their link on the links page under an appropriate category, or, I suggest you to create a links page by the name “business links” & post their link on it, let them know that u have placed the link & link will be active for 4 days. Give the description on your website & ask them to add the link & notify you about it.
• You can get the details of other website when you visit the website. To Contact – Most of the websites have their email ID’s as info@domain.com but u can get the ID’s from the contact us option in the website. Details For link posting – From the source code of the home page of the website, copy the Title & Description, make title the Anchor text & post the link & when u send a notification, ask for if any changes are required.
• I insist you to create a new ID for the link exchange purpose similar to somewhat like seo@domain.com, two reasons for that are: – One, it give an attitude of a mail from a professional & genuine person related to website very well… like when anyone sees that the mail is generated from the domain ID of the website he knows that this isn’t posted as spam’s & is not coming from a professional link builder, but from a website owner who is carrying on the campaign himself. Second, the ID’s being used for link exchange are sometimes spammed by junk mails… So, better to create an ID particularly for LE purpose.
• It is always better to get a link from the PAGE having a PR, as these pages are frequently crawled.
• Do not link to a website which seems to be doubted in terms of the services it offers as some websites are meant only for link exchange, they will have a good PR but will be offering only OBL’s & some content all over the website.
• Always check for the no, of backlinks on the page from which u r to get a backlink & also check that how relevant OBL (out bound link) are posted on the website. The OBL’s should be only of the genuine websites related to the theme of the website, if you find any OBL which points to an irrelevant site, do not go for a link exchange with that website.
• Searching websites by keywords: To figure out the Global monthly visit for keywords to know which keyword is searched more, search with Google Adwords Keyword external tool & to get the information about specific keywords which are searched more & to find out the search volume in a specific region like in US or even in a state, search for Google Insight Tool… Sign in with a Google account on this tool to get better result views.
• Try getting links from the sites with the extension .edu & .gov… Moreover u can go for sites which are old & still are being promoted, they are the trusted sites & nothing is better if we get them to link us.
• If you are not getting the backlinks easily, slower down the rate from 4 each day to 4 every 2 Days, as we cannot increase the no. of OBL’s in a manner without getting the backlinks.

There is always much more to cover up with anything in the SEO, but for now, these are the factors which can help you to build a trusted website for search engines & increase the link popularity keeping the status of the website valued.

Author BIO: Saurabh Walia is an SEO working with a Website Development Company, who has been watching over with changes in the SE’s algo’s since a long time & is always taking up the risks to find out some good results. This helped him getting good positions in SERPS for his projects in a short time & satisfied clients having high conversions from the websites out of the tough competition. Contact for SEO services & you can check out the projects at SEO Portfolio

http://www.activecraft.com

http://www.activecraft.com/seo.html

http://www.activecraft.com/portfolio/seoreport.html

Every single SEO executive has a different view of optimizing a website & few of them gets it right. Though they follow mostly the same techniques, but the timing, quality & experience matters a lot. Today, every business owner understands the need of the online business. They want good positions for the search phrases, want the maximum conversions & want it all to be fast & stable.

The competition for the SEO’s have increased dramatically, we already have a set of tasks defined for each website. But, do we need revising it for each business accordingly? Yes exactly, this is what time is asking us to do. Check for few important points to have an idea:

1. Stress on having good on-page SEO, easy navigational structure, preventing the flow of the Link Juice to the inner unimportant pages etc…
2. Most important is resolving the URL Canonicalization issue so that only a single address points towards a single page, like you may find 2 URL’s pointing towards your home page i.e. www (dot) domain (dot) com & www (dot) domain (dot) com/index (dot) php may refer to same page.
3. Add a blog to the website & keep updating it regularly keeping in mind about the quality of the content. The keyword density does matter here & you do not need to advertize in this blog.
4. When you are to start with the Off page optimization, try building it an authority website, though you are not asked to do so, but if you focus on this part a bit, you will certainly be benefited. Try building links in the Niche Industry, then in Niche Region & so on… at the end you can come to the general.
5. The target should not be bringing Traffic. Target should be increasing the sales. In the articles, focus on providing a genuine & a good amount of information, look for what the people search for & then provide them with some useful stuff.
6. Use the various tools on the internet to keep a regular check on the optimization factors of the website.
7. Change the optimization strategy for each business accordingly; like, for a good business, by the time you are completing the on-page factors, start with the PR’s so as to create awareness… so on…! Grab the Idea & use your head…!

These are a few points which can bring good changes in the Optimization field. Implementing the new ideas can lead to great results. Optimization is a process in which no two successful persons follow the exact same strategy, excelling is up to you, taking risks, learning from others mistakes & eagerness to learning is something which can benefit you personally.

Author BIO: Saurabh Walia is an SEO working with a Website Development Company, who has been watching over with changes in the SE’s algo’s since a long time & is always taking up the risks to find out some good results. This helped him getting good positions in SERPS for his projects in a short time & satisfied clients having high conversions from the websites out of the tough competition. Contact for SEO services & you can check out the projects at SEO Portfolio

http://www.activecraft.com

http://www.activecraft.com/seo.html

http://www.activecraft.com/portfolio/seoreport.html

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